“The Yard - a new luxury bolthole in the centre of the city.”
As seen in Conde Nast, Telegraph and The Times, The Yard in Bath is the newest and trendiest addition to Bath's hospitality scene. Perfectly situated in the centre of the beautiful city, the hotel is the idyllic spot for a wholesome city break. In a seasonal collaboration, Sequel was tasked with bringing some festive cheer to the cosy abode in a Christmas content shoot. Through a curated series of videography and imagery, Sequel created a collection of engaging reels from the Christmas scenery, the morning breakfast spread and popular local sightseeing spots.
“Nestled in the heart of Bath, it’s a peaceful and homely escape in the centre of the city.”
From the creative conceptualisation to the planning and execution, our team work closely on each stage of the project. From the initial moodboard, to the photography, videography, styling, creative direction and editing, each part of the process is managed for you. Sequel captured each part of the stay, from the arrival, to the aperitif - to the crackling fire and the delicious mulled wine and mince pies. Each aspect of the guests' journey is storyboarded and thought through. From bath time to bedtime, to the quaint breakfast baskets, no detail is missed. It's integral each part of the guests journey is understood and translated into content, which following our recommendation will be published as either still imagery in a series of Instagram carousels or reels.
The boutique hotel has fourteen character filled bedrooms set around a beautifully historic courtyard. Once a coaching inn, the hotel has been restored with each bedroom purposefully unique in its design. The Yard has a welcoming space for coffee and a gentle wine bar that extends into the courtyard in the summer months.